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NEW SOLUTION

Digitise your Value Discovery

mgpricing launches an innovative technology to enable co-discovery of value with your customers in a scalable and consistent way

Easy, guided and real time value selling

B2B buyers are becoming more educated, complex and seek solutions that solve their business problems. Not every salesperson can quickly become a domain expert and link the buyer’s challenges to the software solution capabilities. More playbooks, training, ROI calculators and powerpoints on intranet sites are not the scalable answer. Our easy-to-use value discovery tool requires zero training, and your salesperson will WANT to use it.

 

How Digitising your Discovery helps SaaS sellers and buyers

Collaborative discovery of value

Discuss your prospect’s specific challenges & relevant KPIs and deliver new insights, not just information, on what matters to them.

  • Be professional: equip your sales team with a branded digital tool to communicate targeted, just-in-time value propositions.
  • Be customer centric: capture and digitise unique business challenges.
Value Hypothesis

Value-adding discussion for sales & prospects

Embrace sales teams and prospective customers to co-develop a personalised value hypotheses, and a digital record to set up customer success.

  • Be consistent: easy, guided & real-time co-discovery of value.
  • Be collaborative: engage multiple stakeholders in an increasingly virtual world.

Stay focused and learn from every interaction

Enable continuous improvement with the analysis of every customer interaction to drive process adoption and feed your product & pricing strategy.

  • Be a voice-of-customer research engine: create continuous market feedback.
  • Be informed: track activity & results to continually improve your value selling strategy.

Who benefits from digital value discovery?

Sales teams

Start building trust with an insightful co-discovery conversation centered on your prospect’s challenges.

Sales Management

Quickly empower sales & partner channels to conduct consistent, scalable value-selling. Remotely.

Product & Marketing

Enable sales with just-in-time value proposition content, and get continuous market feedback on what customers really value.

Customer Success

Receive a digital record of customers challenges from sales to feed into the success plan for improved renewal and expansion conversations.

Why mgpricing?

We are SaaS monetisation specialists

After years helping B2B SaaS businesses with their value-based pricing strategy, we recognised that value-selling infrastucture is the biggest roadblock to realising pricing potential.

We know consulting & technology

And we also know that just consulting, or just technology is not the answer. That’s why we have codified our consulting knowhow into our own tech.

We have been software sales people

And we understand the boots-on-the-ground challenges first hand.

Learn more about how we can help you grow your business.

Schedule a Demo

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  • Home
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    • Pricing & Packaging
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    • Blog
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